
Privacy center
Privacy Policy
This Privacy Policy explains how Whempify collects, uses, shares, protects, and retains information when you use our website, contractor ZIP intelligence platform, Whempify Score, AI market briefs, dashboards, reports, and related services.
Complete Privacy Policy
Open each section below to review how Whempify collects, processes, protects, and retains information.
1INTRODUCTION
Whempify Marketing, LLC ("Whempify," "Company," "we," "our," or "us") respects your privacy and is committed to protecting your information.
This Privacy Policy explains how we collect, use, process, disclose, store, retain, and protect information obtained through the Whempify website, contractor ZIP intelligence platform, Whempify Score, AI market briefs, dashboards, reports, and related services (collectively, the "Services").
Whempify is for American (USA) businesses only. Whempify does not authorize any download, access, registration, or use of the Services by any foreign corporation, foreign business entity, foreign organization, or business located, organized, operating, or doing business outside the USA. Whempify does not offer the Services to, accept users from, or do business with foreign businesses outside the USA.
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
2INFORMATION WE COLLECT
Information You Provide
We may collect information you voluntarily provide, including:
- Name
- Company name
- Business address
- Email address
- Telephone number
- Account credentials
- Service-area information
- ZIP code searches and saved markets
- Business notes, files, or records you choose to submit
- Customer support communications
Automatically Collected Information
We may automatically collect:
- IP address
- Browser type
- Device information
- Operating system
- Referring websites
- Usage data
- Session data
- Log data
- Approximate geographic region
- Pages viewed
- Features used
- Error reports
Cookies and Similar Technologies
We may use cookies, session technologies, analytics tools, and performance monitoring tools to improve functionality, analyze usage patterns, maintain security, and improve user experience.
3HOW WE USE INFORMATION
We may use information to:
- Provide and maintain the Services.
- Create, authenticate, and secure user accounts.
- Generate ZIP intelligence, Whempify Scores, AI market briefs, reports, and recommendations.
- Personalize service-area views and saved market information.
- Respond to support requests and account questions.
- Monitor security, prevent misuse, troubleshoot errors, and improve reliability.
- Improve functionality, product experience, scoring methods, and internal analytics.
- Comply with legal obligations and enforce applicable terms.
4CUSTOMER DATA
"Customer Data" means information, records, files, notes, ZIP searches, service-area information, business records, or other materials submitted to the Services by or on behalf of a user.
You retain ownership of Customer Data.
Whempify processes Customer Data to provide, secure, maintain, support, and improve the Services; generate scores, analysis, dashboards, reports, and AI briefs; troubleshoot issues; and create aggregated or de-identified information.
Whempify does not sell Customer Data to data brokers, list brokers, lead marketplaces, advertisers, or unrelated third parties for their independent marketing purposes.
5PROHIBITED DATA
You should not upload, transmit, store, or otherwise provide through the Services any information subject to specialized legal or regulatory protections unless expressly authorized in writing by Whempify, including:
- Protected Health Information (PHI) subject to HIPAA
- Medical records
- Payment card numbers
- Bank account numbers
- Government-issued identification numbers
- Social Security numbers
- Biometric information
- Sensitive personal information requiring enhanced legal protections
The Services are not designed, intended, or represented as compliant with HIPAA, PCI-DSS, GLBA, or similar specialized regulatory frameworks.
You are responsible for any prohibited data submitted to the Services.
6AI, ANALYTICS, AND AUTOMATED PROCESSING
The Services may use artificial intelligence, statistical models, predictive analytics, automated scoring, and third-party data sources to generate:
- Whempify Scores
- ZIP intelligence
- Market reports
- AI market briefs
- Dashboard views
- Recommendations and next steps
Information provided to the Services may be processed by these technologies to operate and improve the Services.
AI-generated outputs may not always be accurate, complete, current, or suitable for your specific business. You should independently review outputs before acting on them.
Whempify does not intentionally permit Customer Data to be used to train publicly available third-party artificial intelligence models.
7THIRD-PARTY DATA SOURCES
The Services may incorporate information from government agencies, census data, weather services, mapping providers, public databases, commercial data providers, artificial intelligence providers, analytics providers, and other sources that support ZIP intelligence and market analysis.
We do not control or guarantee the accuracy, completeness, availability, or timeliness of third-party data.
9AGGREGATED AND DE-IDENTIFIED DATA
Whempify may create and use aggregated, anonymized, and de-identified information derived from use of the Services.
This information does not identify individual users or businesses and may be used for analytics, benchmarking, product development, model improvement, scoring methodology, market research, and improving the Services.
Aggregated, anonymized, benchmark, statistical, trend, scoring, and de-identified information generated through operation of the Services may be used by Whempify for lawful business purposes.
10DATA RETENTION
We retain information for as long as reasonably necessary to provide the Services, maintain accounts, comply with legal obligations, resolve disputes, enforce agreements, maintain backups, protect security, prevent misuse, and support business operations.
Information may remain in backups, archives, logs, and disaster recovery systems after deletion from active systems.
Upon verified request and subject to legal, security, backup, archival, dispute-resolution, fraud-prevention, and compliance needs, Whempify will use commercially reasonable efforts to delete Customer Data from active production systems within a reasonable period.
11SECURITY
We implement commercially reasonable administrative, technical, and organizational safeguards designed to protect information.
No system can be guaranteed completely secure. You are responsible for safeguarding your account credentials and promptly notifying Whempify of suspected unauthorized access.
12YOUR CHOICES AND RIGHTS
Depending on where you live, you may have rights to request access, correction, deletion, portability, limitation, or objection regarding certain personal information.
You may contact Whempify using the information below to submit a privacy request. We may need to verify your identity before fulfilling a request.
Some information may be retained where permitted or required for legal, security, backup, dispute-resolution, or operational reasons.
13STATE PRIVACY RIGHTS
Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.
Whempify does not sell personal information as the term "sell" is commonly defined under state privacy laws. Whempify also does not sell Customer Data to data brokers, list brokers, lead marketplaces, advertisers, or unrelated third parties for their independent marketing purposes.
To exercise any applicable state privacy right, contact Help@WhempifyMarketing.com.
14CHILDREN'S PRIVACY
The Services are intended for business users and are not directed to children under 13.
We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take reasonable steps to delete it.
15CHANGES TO THIS POLICY
Whempify may update this Privacy Policy from time to time. The updated version will be posted on the website with an updated effective date.
Your continued use of the Services after an updated Privacy Policy is posted means you acknowledge the updated Policy.
16CONTACT INFORMATION
Whempify Marketing, LLC
Email: Help@WhempifyMarketing.com
Website: www.Whempify.com
For privacy questions, account support, or privacy-rights requests, contact Whempify at the email address above.